Twitch refuse automatic broadcast ads
Author: Hawk Live LLC
Last updated:

On September 15, it became known that Twitch is launching automatic ads on all channels in test mode. With this ad integration update, Twitch will run inline ads 6 minutes per hour on every broadcast.
But the Twitch administration, having listened to a large number of negative feedbacks, decided to abandon automatic advertising on streams:
We've concluded the test, so viewers will no longer see mid-rolls. We've gone through a lot of the feedback provided on the original tweet, UserVoice, etc and will take this into account before we execute on any future ad changes.






